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OUR APPROACH
The Union Heritage Ventures Perspective

Union Heritage Ventures is a majority African American- and woman-owned venture capital firm headquartered in Michigan. We are a Michigan-first investor with a focus on high-tech companies in the Advanced Manufacturing, Climate Tech, Consumer, Future of Transportation, and Healthcare sectors. We invest in companies and founders who leverage their cultural competency to solve important problems that have a definitive, positive impact on underrepresented communities.

  • Industries: Advanced Manufacturing, Climate Tech, Consumer, Future of Transportation, and Healthcare
  • Stage: Pre-Seed – Series A
  • Range of Check Size (Depending on Stage): $50k-$1.5 million
  • Geographic Focus: All companies must be incorporated in the U.S.
  • Product & Business Model: We do not invest in idea-stage companies. Even with limited resources, we believe the founding team should have interviewed a statistically significant number of paying customers and used their creativity for at least a proof of concept (e.g., lab experimentation, Minimum Viable Product, etc.).
  1. Our initial intake form helps us get critical answers up front, so we use your valuable time wisely in an initial meeting. Expect to provide information to help us understand the problem and how you’re solving it, market size, scalability, team expertise, product strategy, and, most importantly, immediate and future milestones.
  2. If, after reviewing the information provided in our intake form, there might be a fit, we’ll reach out to schedule an initial call. In this call, we’ll want to learn more about you and your motivation for building this business.
  3. Should there be an initial founder/investor fit after this first call, we’ll begin due diligence activities.
Our Strategic Value
We offer strategic platform support to the companies in our portfolio to ensure that we are not just writing checks, but building enduring partnerships:
Fundraising: From data room and deck preparation to pitch practices and fractional CFO services, we help equip founders with the tools and expertise to raise with confidence
Sales: From building and scaling sales organizations to driving revenue, we help founders unlock their next stage of growth
Marketing & Branding: From expert public relations to consumer marketing strategies, we position founders to build powerful and enduring brands
Legal: From contract negotiations to NDA’s, and stock option plans, we provide the expertise founders need to navigate growth with confidence
OUR FAMILY OF FUNDS
We back early stage companies across our funds. We invest early with capacity to follow on. This allows us to support a company's growth and scale on its journey.
Michigan Ignite Fund
  • Stage: Pre-Seed
  • Location: Michigan
  • Check Size Range: $50k-$250k
Michigan Momentum Fund
  • Stage: Seed
  • Location: Michigan
  • Check Size Range: $500k-$1M
Midwest Horizon Fund
  • Stage: Seed and Series A
  • Location: The Midwest and beyond
  • Check Size Range: $500k-$1.5M
  • Focus: Companies that drive competitive advantage for the Midwest
Our Portfolio
Highlighted Firm Investments
35+
Investments